4 tips to creating your most aligned and effective plan — These days, picking a marketing strategy to focus on isn’t easy. There are so many choices out there, and so much to consider — Do I want to be stuck on social media all day responding to DMs or creating video content, or would I rather be more behind the…

7 steps to help you get better results from your marketing. — I have worked in digital marketing for the last fifteen years, and I also coach new business owners, so I notice a lot of mistakes entrepreneurs make when creating content. New business owners are usually quite skilled at whatever service they provide but they struggle with the marketing side of…

Why caring what other people think about you stops you from really living. I was scrolling through social the other day, and I came across this awesome video. It shows a little girl in a dance class, just doing her thing, not caring AT ALL what other people around her…

And what you can do to stop the self-sabotage. As a new business owner, it feels like you have to do ALL THE THINGS, all the time, to grow your business. And if you’re a solopreneur, it’s even worse. You’re not only the person delivering the service — you’re also…

4 questions to help you get more clarity on who you serve — First of all, why is it important to niche down as a service-based business owner? Well, the clearer you can be about what problem you solve and who you solve it for, the easier it will be for those people to understand you and self-select when they read your marketing…

And what you can do to actually move forward. Fear is a very powerful emotion. It can stop you from doing so many incredible things that have the potential to make your life better. …

How to let go of 2020 and begin anew I remember being at a New Year’s Eve party, eating chocolate cake and drinking champagne with good friends and going into 2020 thinking: This year is going to be amazing. …